Ecommerce Solutions for B2B & B2C Businesses
Enhance your business with ROC Commerce’s scalable ecommerce software solutions.
Driving Ecommerce Excellence for Top B2B & B2C Brands
Leading brands like WeatherTech, Ron Jon Surf Shop, OmniCable, and Coburn’s trust ROC Commerce for its robust ecommerce solutions. Our commerce platform is designed to support complex, large-scale B2B and B2C operations with ease, offering seamless integrations and a consistent shopping experience across channels and devices.







B2B vs. B2C Ecommerce Software
Planning the Roadmap to Ecommerce Success
Ecommerce is moving into the Digital Age, blurring the lines between B2B and B2C Commerce. Propel your business beyond the competition and achieve digital maturity with a rock-solid enterprise-grade ecommerce platform. ROC is designed to integrate with your systems and technologies while scaling for the future, so you can do ecommerce your way — no matter the business model.

B2B Commerce Platform
Give your customers what they’ve been asking for: frictionless, personalized buying experiences for B2B customers. Become their first choice and boost conversion rates with custom ordering capabilities that let buyers navigate your website, search through catalogs, and order in the retail-like fashion they grew to love.

B2C/D2C Commerce Platform
Make buying a breeze and witness rising sales through a unified commerce platform that addresses shoppers’ pain points before they become a problem. ROC Commerce allows you to shorten the customer path to purchase through innovative B2C ecommerce,
checkout, and account functionalities, ensuring a seamless and efficient shopping experience.
B2B & B2C Commerce Solutions
Many of ROC’s clients have a combination of B2B and B2C needs. The beauty of this platform is that it can be used to accommodate both individual clients and businesses. Our AI-powered search tool lets customers quickly find what they need, whether it's a specific type of software, a car part, or a t-shirt. You can also unify customer experiences across all channels with multilingual and multisite capabilities.
Key Ecommerce Platform Features
Advanced features designed to optimize your ecommerce operations, enhancing both your digital storefront and back-office efficiency.
Benefits of the ROC Commerce Platform
Our suite of ecommerce software capabilities empowers businesses to achieve the full potential of their digital storefront.
through new digital sales channels, better conversion rates, and higher average order value.
from omnichannel 24x7x365 ways to quickly interact with your company, find product information, and consistent omnichannel pricing, inventory, and ordering capability.
through sales and customer service deflection allow the sales organization to focus on its core responsibility of selling and serving its customers.
driving additional loyalty and revenue from all customers. Also, protecting businesses from lost salesperson domain knowledge.driving additional loyalty and revenue from all customers. Also, protecting businesses from lost salesperson domain knowledge.
with an ecommerce and digital platform that provides rich business insights transcending just digital interactions. ROC Commerce provides more significant business and customer insights to help organizations better manage their business, find trends, and adjust to the ever-changing market.
ROC Solutions by Industry
Future-proof Your Ecommerce Platform.

Implement only the modules you need today and add new features as your business evolves. Grow at your own pace.

Integrate easily with virtually any existing system, software or data source.

Add or update functionality without starting over.
The Power of Streamlined ERP Integration in B2B Ecommerce
Integrating an ERP system with your B2B ecommerce platform can be transformative. This powerful combination streamlines operations, enhances data accuracy, and automates key processes. It seamlessly connects vital functions such as inventory management and order processing. The result? A significantly improved customer experience, increased efficiency, elimination of inventory errors, reduced manual workflows, and subsequent sales growth.
In this article, you will learn about ecommerce ERP integration, its numerous benefits, potential complexities, navigating them, implementing ERP integration for your B2B ecommerce platform, and more.
What is ERP Integration in Ecommerce?
ERP integration is an exciting journey that connects your enterprise resource planning (ERP) system to various software applications, databases, and external systems. This connection is especially vital for linking ecommerce platforms with backend systems, creating a smooth operation.
ERP systems are made up of interconnected modules that share a common database, allowing them to collaborate effortlessly. Each module targets a specific area of the business, but they all come together to fulfill your company's unique needs.
When it comes to ERP ecommerce integration, you can enjoy amazing functionalities like inventory management, financial tracking, synchronization of customer data, shipping, warehouse management, and real-time visibility throughout the sales cycle. This integration not only streamlines processes but also ensures a seamless flow of information between your online store and backend systems, helping your business succeed.
Key Benefits of ERP Integration in B2B Ecommerce
The key advantages that ERP integration provides to B2B businesses include real-time inventory management, streamlined order processing, improved customer experience, and enhanced data insights for decision-making. In the following section, you will learn more about each benefit of ecommerce ERP integration and how it supports B2B operations.
1. Real-Time Inventory Management
Integrating ERP into B2B ecommerce is a game-changer for real-time inventory management! It helps businesses maintain the perfect balance, preventing stockouts and overstocking. With accurate stock visibility, companies can optimize costs and adjust products for availability. Plus, it significantly reduces excess inventory and backorders. This is especially beneficial for those managing large inventories or several warehouses.
2. Streamlined Order Processing
ERP integration brings a new level of efficiency to order workflows, making the entire process from placement to fulfillment much easier. Automating essential tasks like order entry and invoicing speeds up order fulfillment and enhances customer satisfaction. This means fewer manual errors and quicker turnaround times, enabling businesses to manage orders accurately and effortlessly.
3. Improved Customer Experience
ERP integration also enhances the customer experience by giving access to detailed customer data and purchase histories, allowing for more personalized service and communication. Real-time updates on order statuses and stock levels build trust and help customer satisfaction.
ERP systems are essential for enhancing customer experiences. With ERP integration, sales teams can generate real-time quotes by referencing customer profiles and utilizing order histories and current trends to upsell and cross-sell products effectively. This strategic approach addresses customer needs and creates a pleasant shopping experience that encourages repeat business.
4. Enhanced Data Insights for Decision-Making
Finally, ERP integration unlocks valuable data insights that support businesses in making informed decisions. With everything in one place, you can easily analyze trends, monitor performance, and swiftly adapt to market shifts, fueling growth. Plus, the integrated data opens doors for strategic planning – like forecasting and spotting sales trends – making your path forward even clearer.
ERP Integration Challenges and How to Overcome Them
Common challenges in ERP integration include system compatibility issues and high implementation costs. To tackle these problems effectively, organizations should choose scalable solutions and involve stakeholders early in the process. This will allow for quicker integration and foster greater support for the project.
Additionally, partnering with an experienced provider like ROC Commerce can help mitigate risks and guide businesses through the complexities of implementation. Addressing these factors enhances the likelihood of a successful ERP integration and maximizes the return on investment.
How to Implement ERP Integration for Your B2B Ecommerce Platform
How should a business begin integrating an ERP system with its B2B ecommerce platform? Here’s a quick step-by-step guide to effectively implement ERP integration:
- Assess Current Systems and Integration Requirements
Start by evaluating your existing systems, including your current ecommerce platform, inventory management, customer relationship management (CRM), and any other relevant software. Analyze data flow, processes, and pain points to identify the specific integration needs. Understanding these aspects will help you determine what functionalities are crucial for a successful integration. - Select the Appropriate ERP and Ecommerce Platforms
Research and choose an ERP system that aligns with your business goals and integrates seamlessly with your ecommerce platform. Consider factors such as scalability, cost, user-friendliness, and customization. It’s also important to be sure that both platforms can work together without significant compatibility issues. - Develop an Implementation Roadmap
Create a comprehensive roadmap that outlines each phase of the integration process. This should include timelines, milestones, responsibilities, and resources needed. Break down the project into manageable tasks to ensure a systematic approach. This roadmap will serve as a guide to keep the project on track and help stakeholders stay informed. - Train Teams and Conduct a Phased Rollout
Provide thorough training for your teams on the new systems and processes. Practical training supports everyone in making sure they feel comfortable using the latest tools and understand how the integration will improve their workflows. Implement the integration in phases rather than all at once, allowing for adjustments based on feedback and minimizing operational disruptions.
By following these steps, businesses can successfully implement ERP integration for their B2B ecommerce platforms, enhancing efficiency and driving growth.
ROC Commerce’s ERP Integration Capabilities
ROC Commerce provides an efficient and seamless integration with ERP systems designed for businesses of all sizes. This integration features several key benefits, including scalability, which allows companies to grow and adapt their systems as their needs evolve quickly.
It also supports real-time data synchronization, enabling businesses to consistently manage and automate inventory levels, order information, and customer data across platforms. This minimizes the risk of errors and enhances operational efficiency.
ROC Commerce provides extensive API support, enabling users to integrate various applications and services for uninterrupted operations. This streamlines workflows and enhances overall business performance.
Transform Your Operations with ERP Integration
With the amazing advantages of ERP integration for B2B businesses, embracing future-ready solutions is key to staying ahead of the competition. Explore ROC Commerce's integration options and see how we can create tailored solutions just for you. Let’s unlock your business's full potential together, allowing you to grow and scale to new heights.
FAQs
What is ERP integration in ecommerce?
ERP integration connects your ecommerce platform with backend processes like inventory, orders, and financials.
What are the main benefits of ERP integration?
Benefits include real-time inventory management, streamlined operations, and better customer experiences.
How does ERP integration improve customer satisfaction?
It enables faster order fulfillment, personalized service, and accurate order tracking.
What challenges should I expect with ERP integration?
Challenges include system compatibility, costs, and team training requirements.
How can ROC Commerce help with ERP integration?
ROC Commerce provides scalable, customizable solutions for seamless ERP and ecommerce integration.
