Search and Recommendations

Search drives discovery, and poor search kills conversion. ROC Commerce makes finding the right product effortless with the most advanced AI-powered B2B search and recommendations platform built in.

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Your Customers' Shopping Journey Begins with Search

For B2B buyers, search is the primary navigation path. ROC Commerce's Algolia-powered platform meets buyers where they are, whether searching by SKU, part number, technical specification, or natural language, and gets them to the right product fast.

AI-Powered Product Search

Combine keyword, semantic, and AI-based intent understanding so buyers find what they need even when they search by abbreviation, industry slang, or an incomplete part description.

Autocomplete and Search Suggestions

Predict buyer intent before the query is complete with product suggestions, category surfacing, and popular search prompts as users’ type.

Personalized Search Results

Display customer-specific catalogs, contract pricing, warehouse-specific inventory, and role-based results so every buyer sees a search experience built for their account.

AI Recommendations and Cross-Sell

Surface frequently bought together items, related products, alternatives, and accessories based on behavioral and transactional data to increase average order value.

Merchandising and Ranking Controls

Boost strategic products, pin items to the top of results, suppress out-of-stock SKUs, and build campaign-specific search experiences without developer involvement.

Search Analytics and Buyer Intent Insights

Turn top searches, low-conversion queries, and no-result searches into actionable insights that reveal missing products, catalog gaps, and emerging market demand.

Search designed for every mode of product discovery.

"76% of B2B buyers use on-site search as their primary navigation path."

Your customers don't all search the same way. From barcode scans to part numbers to natural language queries, ROC Commerce adapts to how your buyers work, turning every search into a faster path to purchase.

76%
of B2B buyers use on-site search as their primary navigation path

65%
of B2B buyers rated ease of search and navigation critical

30%
of B2B buyers are more likely to purchase because of good search

40%
of B2B buyers abandon their search if they can't find what they need

Capabilities

  • Ecommerce platform feature illustrating AI-powered search connecting product data to personalized ecommerce experiences

    Search

    ROC Commerce's rich catalog data model meets Algolia. Define attributes, facets, sort order, and results grouping to deliver a precision search experience across your entire catalog.

    Rules

    Automatically tailor search results to promote key products, active campaigns, and business priorities in real time, without touching code.

     

    Query Suggestions

    Help customers find what they need with just a few keystrokes by surfacing relevant suggestions as they type.

    Collections

    Curate and group products to create seamless, browseable shopping experiences for specific buyer segments, campaigns, or product families.

    Query Categorization

    Instantly understand shopper intent by automatically classifying searches into meaningful categories, improving result relevance and navigation.

    AI Synonyms

    Expand search coverage with AI-powered synonyms that capture how customers search, including abbreviations, trade names, and industry-specific terms.

    Analytics & A/B Testing

    Use search analytics and A/B testing to understand buyer behavior, identify gaps, and continuously optimize relevance, conversions, and revenue.

    Personalization

    Deliver tailored, AI-driven search results based on user behavior, account role, purchase history, and real-time intent to boost engagement and conversions at scale.

    Image Search

    Combine ROC Commerce, Algolia, and your preferred image platform so customers can find products by photo. Integrates with ROC Commerce's part finder to make fitment identification even faster.

    Barcode Scanning

    ROC Commerce partners with Scandit to enable fast product search and ordering from any camera-enabled browser, ideal for warehouse teams and field buyers.
  • Illustration of ecommerce platform AI-powered recommendations that personalize product discovery and increase conversions

    Recommendations

    Drive higher order value and keep buyers engaged with AI-powered recommendations based on real behavioral and transactional data.

    Look Similar

    Help shoppers quickly discover visually similar products so they can find the right match even when they can describe the look but not the exact spec.

    Related Items

    Increase engagement by showcasing relevant alternatives and complementary content customers are likely to need alongside the product they're viewing.

    Frequently Bought Together

    Drive higher order value with smart bundles of products commonly purchased together, from hardware and fasteners to consumables and maintenance items.

    Trending Items

    Capture attention and boost conversions by highlighting the most popular products in your catalog based on real purchase and behavior data.

    Trending Facet Values

    Surface rising categories and filters to guide discovery and keep shoppers exploring, particularly useful for seasonal demand shifts or new product launches.
  • Illustrated AI-powered search agents, guides, and chatbots for ecommerce enhancing product discovery and shopping experiences

    AI Search

    Go beyond keyword matching with AI capabilities that understand natural language, buyer intent, and real-time context across every interaction.

    Neural Search

    Deliver more relevant results by understanding natural language, buyer intent, and context, not just exact keyword matches. Neural search closes the gap between how buyers describe what they need and how products are cataloged.

    Agent Search

    Empower AI agents to retrieve precise, real-time answers from your product data for smarter automation and decision-making across your commerce operations.

    Guides

    Create intuitive, step-by-step discovery experiences that help customers navigate complex buying journeys, especially useful for technical products with many compatible configurations.

    Chatbot

    Provide instant conversational support that answers product questions, guides shoppers through selections, and drives conversions around the clock.
  • Illustration of ecommerce platform parts finder connecting customers with compatible products through fitment data

    Parts Finder

    Help buyers find the exact part they need, whether they know the part number or are working backward from the equipment they own.

    By Part Number

    When a customer knows exactly what they need, ROC Commerce's PIM-like support for part numbers ensures they can find it instantly, regardless of how the part is labeled across different manufacturers or catalog sources.

    By Fitment

    With ROC Commerce's bill of materials support, customers can find replacement parts for finished products by navigating from the equipment they own to the compatible components they need.

    Parts Lifecycle

    As parts are superseded, ROC Commerce's relationship types and product identifiers automatically direct customers to the latest available alternatives, reducing dead-end searches and support calls.

Explore Other ROC Commerce Capabilities

Power Every Search. Personalize Every Journey. 
Turn Product Discovery Into Revenue.

Today's shoppers expect relevant results and tailored recommendations at every touchpoint. Move beyond basic keyword search with AI-powered discovery that understands shopper intent, surfaces the right products, and personalizes every experience. See how ROC Commerce helps enterprise brands deliver better customer experiences at scale.

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